Print or Electronic
A few years ago there was a sharp movement toward wholesale embracing of electronic communications such as emails and websites and doing away almost entirely with printed newsletters, fliers, bulletins, etc. This shift was premature; today we're finding that you need to do both to reach the maximum number of people.
Electronic marketing definitely saves money, but surveys show that people are more likely to open and read old-fashioned snail mail.
Many Episcopalians are concerned about the environmental impact of print communications, and rightly so. Today, green printing options abound; with the proper education, your congregants can rest easy knowing your newsletters and snail mail pieces are earth friendly.
In summary, you need both print and electronic communications to effectively reach all your audiences. Remember, it takes hearing a message seven times in seven different ways before it will actually stick.